How Integrating Nected with Xano can Enhance E-Commerce Backends?

How Integrating Nected with Xano can Enhance E-Commerce Backends?

Prabhat Gupta

 min read
How Integrating Nected with Xano can Enhance E-Commerce Backends?How Integrating Nected with Xano can Enhance E-Commerce Backends?
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 min read
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In application development, particularly for web and mobile platforms, the backend plays a crucial role in determining the efficiency and effectiveness of the final product. Xano has emerged as a significant player in this space, offering a no-code solution for backend development. It enables developers to create, manage, and scale their application's backend with minimal coding. However, despite its robust capabilities, Xano can encounter limitations when it comes to integrating complex business rules and external data sources.

This is where Nected comes into the picture. Nected, known for its advanced rule engine and workflow automation, can complement Xano by addressing these specific limitations. By integrating Nected with Xano, developers can enhance their backend development process, incorporating more sophisticated rule creation and diverse data integration. This integration is particularly beneficial for applications that require dynamic responses based on user interactions or real-time data processing. For example, in a customer service application, Nected can enable the creation of rules that dynamically prioritize support tickets based on customer data and interaction history. In an e-commerce platform, it can facilitate real-time inventory management and personalized product recommendations.

In this blog, we will explore how the integration of Xano with Nected can transform backend development for applications, focusing on the technical aspects of this synergy. We will delve into the capabilities of both platforms, analyze a prominent use case, and provide a detailed guide on achieving this integration. Our goal is to offer a practical, technical perspective on how combining Xano and Nected can lead to more efficient, scalable, and feature-rich application backends.

Understanding Xano

Xano is a no-code platform designed for backend development, primarily catering to web, mobile, and IoT applications. It enables developers and businesses to build scalable backends without the need for extensive coding. Xano's platform is particularly appealing to those who seek to streamline the development process while maintaining a high degree of customization and control over their application's backend.

Here are some key Features of Xano:

  • API Creation: Xano allows users to create custom APIs, facilitating seamless data exchange and integration with various services and applications.
  • Database Management: It offers robust tools for managing databases, enabling users to store, retrieve, and manipulate data efficiently.
  • Custom Logic Implementation: Xano supports the implementation of custom business logic, allowing users to define specific functionalities and workflows tailored to their application's needs.

Limitations of Xano

While Xano provides a powerful platform for backend development, it has certain limitations, particularly in scenarios requiring advanced rule creation and external data integration:

  • Complex Rule Creation: Xano's no-code approach, while efficient, may not fully support the creation of highly complex or nuanced business rules needed for specific application scenarios. For instance, in a healthcare application, Xano might struggle to implement intricate patient data processing rules that require conditional logic based on medical history and real-time health metrics. Similarly, in a financial services application, creating sophisticated risk assessment algorithms that factor in a multitude of financial indicators and real-time market data could be beyond Xano's native capabilities.
  • External Data Integration: Integrating data from external sources or third-party platforms can be challenging. Xano's focus is primarily on internal data management(i.e. creating the database manually with the help of No-Code). And in terms of third party dataset Xano only supports external CSV file and Airtable’s database, which might limit its ability to handle diverse data sets from various external sources. Now if the CSV file size is large, then it would take a large amount of time to be imported. Also, CSV file is a static database, so if a company wants to use a real-time database(means a currently working database where continuously new data is being imported) then Xano doesn’t provide any solution for that. For example, let say an e-commerce platforms wants to add their own database of customers (which is a real-time database) which is present into their own server. Now, they want to import that database into Xano so they can create some business logic based on the datasets inside Xano to target matching customers. Now, as Xano doesn’t support the functionality of adding an external database, it becomes next to impossible to create the business logic.

These limitations highlight areas where Xano users might seek additional functionalities to enhance their application development process. In the next section, we will explore how Nected can complement Xano's capabilities, particularly addressing these limitations to offer a more comprehensive backend development solution.

Also, Read how you can enhance complex workflows of Supabase with Nected

Exploring Nected

Nected is a platform that specializes in advanced rule engine creation and workflow automation. It is designed to enhance and streamline various business processes through its low-code/no-code interface, making it accessible for both technical and non-technical users. Nected stands out for its ability to integrate diverse data sources and implement complex business rules efficiently.

Nected's Enhancement of Xano's Capabilities

  1. Advanced Rule Creation:
    Addressing one of Xano's limitations, Nected enables the creation of sophisticated and nuanced business rules. This capability is crucial for applications requiring dynamic responses and complex decision-making processes. Nected's rule engine allows developers to go beyond basic backend functionalities, adding layers of intelligence and customization to their applications.
  2. Integration with External Data Sources:
    Nected complements Xano's backend development by providing seamless integration with external data sources. This feature is particularly beneficial for applications that need to leverage data from various platforms, such as social media, third-party analytics tools, or other external databases. Nected's ability to pull in and process this data enhances the application's backend, making it more versatile and data-rich.
  3. Customizable Workflow Automation:
    Nected offers customizable workflow automation that can integrate smoothly with Xano's backend. This integration allows for the automation of complex workflows that might be challenging to implement solely within Xano. With Nected, developers can set up automated processes that are tailored to their specific application requirements, enhancing efficiency and user experience.

Integrating Nected with Xano offers a powerful solution for overcoming the limitations of backend development, particularly in the areas of complex rule creation and external data integration. This synergy enables developers to build more sophisticated, data-driven, and user-responsive applications, leveraging the strengths of both platforms. The combination of Xano's no-code backend development and Nected's advanced rule engine and workflow automation creates a comprehensive toolset for modern application development.

Advanced Integration of Xano and Nected in E-commerce

An e-commerce company is utilizing Xano for backend development but faces a significant limitation: Xano supports data sets from limited sources like CSV files and Airtable, but cannot integrate external databases directly. This limitation becomes a roadblock when the company wants to implement custom rules like dynamic pricing based on their own comprehensive database.

Dynamic Pricing through Nected's External Data Integration

  1. External Database Integration in Nected:
    The e-commerce company uses Nected to bridge this gap. Nected's connectors allow integration of the company's external database, enabling access to a wealth of real-time data which Xano alone couldn't provide.
  2. Complex Rule Creation in Nected:
    With their own database integrated, the company leverages Nected to create complex business rules. For instance, they implement a dynamic pricing model that adjusts prices based on real-time market trends and customer behaviors.
  3. API Linkage with Xano:
    Nected then connects with Xano through APIs. This integration allows the execution of these complex rules as actions within the Xano environment, enhancing the e-commerce platform's capabilities beyond Xano's native functions.

Creating a Customer Wallet Feature

  1. API Development in Xano:
    Next, the company aims to develop a customer wallet feature, requiring API creation for transaction handling. Nected, while excelling in rule creation, currently doesn’t provides API development capabilities. This is where Xano's strengths come into play.
  2. Integrating Nected's Business Rules through Xano API:
    Using Xano, the e-commerce platform develops the necessary APIs for the wallet system. Simultaneously, they ensure these APIs can call upon Nected's business rules. For example, the API can implement a rule from Nected to allocate loyalty points based on purchase amounts.

How to integrate Nected with Xano?

Here's a step-by-step guide to facilitate this integration:

Step 1: Connect Xano with Nected via API

  1. Identify Xano's API Endpoints: Determine the API endpoints in Xano that you want to integrate with Nected. These endpoints will allow Nected to access data from your Xano backend.
  2. Set Up API Integration in Nected: In Nected, use the API connector to integrate with Xano. Enter the necessary API details from Xano, such as the endpoint URLs, authentication keys, and any other required parameters. This setup will enable Nected to fetch data from Xano for processing.

Step 2: Create and Configure Rules in Nected

  1. Log into Nected: Access your Nected account using your email ID and password.
  2. Create a New Rule: Navigate to the 'Rules' section in Nected and click on '+ Create Rule'. Choose the appropriate rule type for your application's needs, such as SimpleRule, DecisionTable, or Ruleset.
  3. Configure the Rule: Define the conditions and configurations for your decision table. This includes naming the rule, selecting the rule type (Staging or Production), and providing a meaningful description.
  4. Add Source for Input Parameters: Click on 'Add Source' to configure input parameters for the rule. These can include data fetched from Xano via the API integration.

Step 3: Integrating External Data Sources (If Required)

  1. Create a Dataset in Nected: If your application requires data from external sources, create a dataset in Nected that provides a view of the data returned from executing a specific database query. Execute and publish this dataset.
  2. Associate the Dataset with the Rule: Associate the dataset with the rule you created in Nected. This allows you to use data attributes from the dataset in your rule conditions.

Step 4: Implementing the Integrated Solution in Your Application

Integrate API Endpoints in Your Application: Use the API endpoints provided by Nected to connect the enhanced backend functionalities with your Xano-developed application. This integration enables your application to leverage the advanced rule processing and data integration capabilities of Nected.

Read Also: How Nected Enhance Zoho CRM for Advanced Lead Management?

Outcome: A Fully-Featured E-commerce Backend

Post-integration, the e-commerce platform experiences a significant transformation. It now leverages dynamic pricing based on extensive real-time data and a customer wallet system enriched with loyalty programs, combining the best of both Xano's API development and Nected's rule processing capabilities.

Other Perks of Using Nected with Xano

Integrating Nected with Xano offers a range of additional benefits that enhance the overall capabilities of application development. Here are some key advantages of this integration:

  1. Advanced Data Processing and Decision Making:
    Nected's rule engine enables more sophisticated data processing and decision-making capabilities when combined with Xano. This integration allows for the implementation of complex logic that can dynamically respond to user interactions and data changes, enhancing the application's functionality and user experience.
  2. Seamless Integration of Diverse Data Sources:
    With Nected, developers can integrate a wider range of data sources into their Xano applications. This capability is crucial for applications that rely on data from various platforms, such as social media, third-party analytics tools, or proprietary databases. Nected enables the incorporation of this data into Xano's backend, making the application more versatile and data-rich.
  3. Customizable Workflows and Business Logic:
    Nected offers the flexibility to fully customize workflows and business logic, including the use of custom JavaScript code. This level of customization, when integrated with Xano, provides a powerful tool for tailoring applications to specific business needs and user requirements, going beyond the standard configurations available in Xano.
  4. Rapid Experimentation and Iteration:
    The integration facilitates rapid experimentation and iteration, allowing developers to test and refine their strategies in real-time. Nected's Experimentation Engine, when used with Xano, enables quick iterations and optimizations of backend interactions and user experiences, ensuring that applications stay ahead of market trends and user preferences.
  5. Enhanced Security and Scalability:
    Nected's focus on security and scalability complements Xano's backend development capabilities. This combination enhances the overall security and scalability of the application, providing a robust platform for handling large-scale operations and sensitive data.
  6. Efficient Workflow Management:
    Nected's Workflow Manager, combined with Xano's backend capabilities, enables the creation of efficient and streamlined workflows. This feature is particularly useful for applications requiring dynamic responses and complex data processing, ensuring a seamless and efficient operational flow.

In summary, the integration of Nected with Xano not only addresses specific challenges in backend development but also adds layers of sophistication, flexibility, and efficiency to applications.

Read Also: Streamline Your Node.js Projects: Integrating Nected’s Low Code Rule Engine


The integration of Nected with Xano represents a significant advancement in the field of application development. By combining Xano's robust no-code backend capabilities with Nected's advanced rule engine and data integration features, developers and businesses can create more sophisticated, efficient, and responsive applications.

This synergy unlocks new possibilities in application development, allowing for the incorporation of complex business logic, seamless integration of diverse data sources, and the creation of customizable workflows. The result is a more dynamic and versatile backend, capable of meeting the specific needs of various applications, from simple web apps to complex mobile and IoT platforms.

For businesses and developers striving to stay at the forefront of innovation, the combination of Xano and Nected offers a pathway to achieving more with less effort. It empowers them to leverage the strengths of both platforms, leading to enhanced functionality, improved user experiences, and a competitive edge in a rapidly evolving digital landscape.


Q1. Can Nected integrate with databases that are not supported by Xano?

Yes, Nected can integrate with a wide range of databases, including those not natively supported by Xano. This allows for the inclusion of real-time databases or other specialized data sources in your application's backend.

Q2. How does the integration of Xano and Nected enhance data security in applications?

The integration of Xano and Nected enhances data security by combining Xano’s robust backend infrastructure with Nected's secure data processing capabilities. This synergy ensures that sensitive data is handled and stored securely, adhering to industry standards.

Q3. Is it possible to automate complex workflows across both Xano and Nected platforms?

Yes, complex workflows can be automated across both Xano and Nected. Nected's workflow automation capabilities can be integrated with Xano's backend services, allowing for seamless and efficient management of intricate processes.

Q4. How does the integration impact the scalability of an e-commerce application?

The integration of Xano and Nected significantly improves the scalability of an e-commerce application. It enables handling increased data loads and complex rule processing without compromising performance, making it easier to scale the application as user demand grows.

Q5. Can developers without extensive coding knowledge effectively use the integrated Xano and Nected system?

Yes, the integrated system of Xano and Nected is designed to be accessible to developers with varying levels of coding expertise. Xano's no-code approach and Nected's low-code/no-code interface make it possible for even those with limited coding knowledge to develop and manage complex application backends effectively.

Prabhat Gupta

Prabhat Gupta

Co-founder Nected
Co-founded TravelTriangle in 2011 and made it India’s leading holiday marketplace. Product, Tech & Growth Guy.

Prabhat Gupta is the Co-founder of Nected and an IITG CSE 2008 graduate. While before Nected he Co-founded TravelTriangle, where he scaled the team to 800+, achieving 8M+ monthly traffic and $150M+ annual sales, establishing it as a leading holiday marketplace in India. Prabhat led business operations and product development, managing a 100+ product & tech team and developing secure, scalable systems. He also implemented experimentation processes to run 80+ parallel experiments monthly with a lean team.

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