Launch Loyalty & Rewards 10x Faster and Boost Repeat Purchases

Design, test, and deploy loyalty logic in minutes with a business-controlled no-code rules engine that personalizes rewards across channels and scales to millions of members.

Visual No-Code Rule Builder, Real-Time Personalization Engine, Versioning & Audit Trail, Multi-Channel Campaign Orchestration, Plug-and-Play Integrations (CRM, POS, Payment), Fast Simulation & Sandbox Testing
  • Real-Time Assessment using API Connector
  • Customize Scoring Rules in No-code/low-code
  • Automated Decision-making via CRON
  • Built Complex Scoring Models in Minutes
  • Integration with Third Party Systems
  • Iterate Conditions Instantly
Loyalty & Rewards Program For B2C
Used by teams across 500+ companies globally
PROBLEMS
35% higher repeat purchase rate for customers who engage with personalized rewards

Complex Rule Management

Manual rule changes and developer bottlenecks delay reward launches and erode campaign ROI.

Fragmented Member Data

Customer profiles split across POS, CRM, and CDP prevent accurate personalization and consistent experiences.

Low Redemption Rates

Reward offers are generic, reducing member engagement and lifetime value (LTV).

No Pre-Launch Validation

Teams lack simulators and sandboxed testing, causing revenue and reputational risk when offers misfire.

Compliance Drift & Audit Risk

Unversioned rules and poor logging create audit issues and financial leakage during promotions.

No Real-Time Personalization

Static reward rules fail to react to live behavior, missing opportunities to increase basket sizes and frequency.

SOLUTION

Nected Turns Loyalty Strategy Into Live Programs in Minutes

Visual No-Code Rules

Business users build and update reward logic with drag-and-drop conditions, branches, and actions—no developer dependency.

Multi-Channel Orchestration

Publish reward changes to CRM, email, POS, mobile apps, and partner APIs instantly with built-in connectors and webhooks.

Personalize Rewards at Scale

Deliver targeted points, coupons, and VIP perks based on live behavior, transaction history, and loyalty tier—across mobile, web, and in-store channels.

Safe Simulation & Instant Rollback

Validate campaigns in sandboxes, view decision traces, and revert to prior rule versions with one click to eliminate revenue leakage.

USECASES
Turn Loyalty Into Measurable Revenue — Faster
TESTIMONIAL

Proven Results, Trusted by Leaders

80% Faster
Development  for our system

Nected lets us move faster than building everything in-house. With their cloud solution, URLs for staging and production are automatically set up, so we have no DevOps overhead. This speeds up development and cuts maintenance.

Greg R.
Tech Lead
SidecarHealth
2x Faster
Time to Market

Nected reduced development time by 2x and it has made our system much more modular and flexible as compared to hard-coded systems, reducing our continuous dependency on tech.

Souradeep Paul
Director of Product
Brightchamps
50% Faster
Sprint Cycle in overall

Nected’s modular rule engine and workflow system streamline complex payout calculations, achieving 3.2x faster development and cutting rollout timelines by weeks.

Ayan S.
Chief Product Officer
Wealthright
Zero
Tech Bandwidth required

Nected transformed our operations at Torch. Within hours, we integrated our systems and Google Sheets, enhancing our pricing rules workflow significantly. Nected transformed our operations at Torch.

Joe Shoop
Director Of Engineering
Torch 3PL
4x Faster
decisioning with Nected

A crucial factor for successful implementation of rules engines is when it is a customized or bespoke solution tailored for technical users, ensuring a higher level of depth, flexibility, and change tracking capabilities.

Sandeep Arora
Chief Technology Officer
Nupay
4% Growth
in conversions in 2 weeks

Nected has transformed our workflow by accelerating feature deployment by 30% and eliminating repetitive tasks. The platform's clean and intuitive interface adds to the overall experience, making it a joy to work with. We saw a 3% rise in leads and 4% growth in conversions within 20 days.

Raman Kumar
CTO & Co-Founder

Vidyakul

Convert Loyalty Into Predictable Revenue — Fast

Stop losing customers to slow reward rollouts. Nected enables marketing and product teams to launch and iterate loyalty programs without engineering cycles—reducing campaign time-to-market by up to 90%, cutting operational costs by up to 60%, and increasing average customer lifetime value by 20–40%.

Year 1 Year 2 Year 3 Year 4 Year 5

ROI Comparison

Total Cost of Ownership

Hard Coded
(In-House)
$137,500
cumulative
$75K–$200K initial
Open Source
(In-House)
$85,000
cumulative
$50K–$120K initial
$6,500
cumulative
$4K–$9K (Startup)
Time to First Value 6–12+ months 4–6 months <1 week
Developer Headcount 2–4 FTEs 1–2 FTEs 0–0.5 FTEs
Iteration Speed 2–3 weeks/change 1–2 weeks/change Live updates in minutes
Business User Access No (dev-only) No (custom UI) Yes (visual)
Audit, Versioning, SLA Manual / None Custom impl. Built-in controls
Total 5‑Year Cost $350K–$440K+ $260K–$350K+ ~$100K–$150K
HOW TO BUILD

Design, Test and Orchestrate Loyalty Experiences — Without Developers

Define Reward Rules

Create tier logic, point accrual, expiry, and partner offers in a visual editor

Connect Member Data

Sync CRM, POS, ecommerce, and CDP feeds via ready connectors or APIs

Simulate & QA

Run bulk simulations, edge-case tests, and campaign forecasts in sandboxes

Deploy & Orchestrate

Publish to mobile, web, POS, email, and partner channels with feature flags

Built for Innovators, Trusted by Experts

At Nected, we don’t just offer another automation tool—we provide a frustration-free alternative to rigid, outdated decision engines.

Joe Shoop
Director Of Engineering
We spent months struggling with a rigid rule engine that needed constant developer involvement. Switched to Nected, and now our pricing rules update in real-time—without engineering bottlenecks.
Joe Shoop
Director Of Engineering
Our previous tool lacked proper audit logs, making compliance a nightmare. With Nected, we track every change, rollback when needed, and stay fully compliant.
Joe Shoop
Director Of Engineering
Scaling with our old system was impossible. Every time we tried to expand our pricing models across new regions, we ran into performance issues, API rate limits, and frustrating downtime. Nected handled multi-region deployments effortlessly, allowing us to launch in new markets without a hitch. It’s the kind of flexibility we always needed but never had—until now.
Joe Shoop
Director Of Engineering
Performance issues used to plague our old system—delays, downtime, and inconsistent results. Nected handles high-volume decisions instantly, without breaking a sweat.
Joe Shoop
Director Of Engineering
We used to lose deals because our decision engine couldn’t handle complex client-specific pricing structures. Our competitors had more flexible offerings, and we were falling behind. Switching to Nected changed that overnight. We can now implement dynamic, real-time pricing models tailored to each client, giving our sales team the edge they always wanted.
Joe Shoop
Director Of Engineering
Nected doesn’t box us in—it seamlessly connects with our existing tools, integrates with any system through APIs, and scales as our business evolves.
Joe Shoop
Director Of Engineering
We used a decision tool that felt like it was built in the early 2000s—clunky, unintuitive, and slow. Nected is modern, smooth, and designed for how businesses operate today.
Joe Shoop
Director Of Engineering
I didn’t realize how inefficient our decision automation was until we switched. What used to take days of manual adjustments and back-and-forth approvals now happens in minutes with Nected’s automated workflows. We’ve slashed operational costs, reduced human errors, and finally have a system that moves as fast as we do.
Free to start, and affordable as you grow!
Check Pricing Plans
FEATURES

Unlimited Possibilities with Enterprise-Ready Features

No Code Connectors

Seamlessly integrate with any system using simple API-based connectors. No need for complex configurations—connect databases, third-party services, and internal tools with just a few clicks.

Multiple Rules

Leverage a powerful rule engine with multiple rule types, including Simple Rules, Decision Tables, Decision Trees, Rule Sets, and Rule Chains to handle complex logic effortlessly.

Workflow Nodes

Automate workflows with Action, Rule, Workflow, Code, Database, and REST API Nodes, while Loop, Delay, and Switch Block manage execution.

Development Lifecycle

Efficiently oversee the entire rule and workflow lifecycle with built-in versioning, rollback capabilities, and staging environments, ensuring seamless transitions from testing to production without disruptions.

Cloud-Native Deployment

Deploy Nected anywhere—choose multi-region cloud hosting for high availability or self-host on your infrastructure for complete control and compliance.

Monitoring & Reporting

Gain full visibility into your decision rules and workflows with audit trails features, and real-time dashboards. Stay compliant and track every change with ease.

White Labelled Solution

Deliver a fully white-labeled experience with embedded user functionality. Use Nected as your own branded decision engine.

Enterprise-Grade Security

Operate with confidence using enterprise-level security, role-based access control, and scalable infrastructure that ensures data integrity and performance even at scale.

FAQs

How Nected is better than other rule Engines & Workflow Automation platforms?

Nected stands out in the rule engine and workflow automation market primarily due to its superior API and workflow orchestration capabilities. It allows easy integration with various systems and services, making it highly efficient for processes involving multiple APIs. The platform also excels in handling complex workflows, offering a user-friendly interface that simplifies designing, automating, and optimising business processes. This makes it particularly attractive to teams seeking to streamline operations with minimal technical intervention.Another key advantage of Nected is its low-code/no-code approach, which makes it accessible to both technical and non-technical users. This aspect not only speeds up deployment but also reduces reliance on IT teams. Additionally, Nected ensures scalability and robust performance, adapting to growing business needs while maintaining efficiency and reliability. Its emphasis on security and compliance further cements its position as a reliable and versatile choice for businesses looking to enhance their automation strategies.

How quickly can I start using Nected (Learning Curve)

Nected's low-code/no-code (LCNC) environment is designed for both technical and non-technical users, ensuring a quick and easy learning curve. With an emphasis on rapid onboarding and intuitive design, users can start efficiently utilising its features, regardless of their technical background.

Is Nected scalable and performing for mission-critical flows?

Nected is designed for scalability and performance, supporting mission-critical workflows with robust architecture. It can handle increasing loads and complex processes efficiently. The platform typically offers high uptime and reliable response times, though specific metrics should be checked in its service level agreement (SLA).

Is Nected Secure? What kind of data does it store?

Nected prioritises security and typically adheres to industry-standard practices for data protection. The nature of data stored depends on your workflows but can include user data, transactional data, and operational data. Nected likely employs encryption, access controls, and regular security audits to protect this data. We are also in process of obtaining SOC2, ISO ?& GDPR compliance.

How is Nected better than Pega or DecisionRules for Loyalty & Rewards?

+

Nected matches the enterprise rule capabilities of Pega and DecisionRules while prioritising speed-to-value and business ownership. Unlike heavyweight platforms, Nected provides a lightweight, no-code visual rule builder with built-in connectors to CRMs, POS, payment gateways, and CDPs—so marketing teams can launch campaigns in hours, not months. Key differentiators: versioned rule sets with one-click rollback, simulation sandboxes for risk-free testing, multi-channel orchestration, and transparent auditing for compliance. Nected also supports flexible deployment (cloud, private cloud, on-prem) and processes 100,000+ reward decisions per minute with predictable SLAs.

How quickly can marketing teams launch a new loyalty campaign?

+

With Nected’s no-code rule builder and pre-built integrations, teams can design, simulate, and publish a loyalty campaign in as little as 15 minutes. For complex, multi-touch campaigns, time-to-live typically falls under 48 hours. This removes developer dependency and reduces campaign ops by up to 90%.

Can Nected handle millions of members and real-time redemptions?

+

Yes. Nected is built for high-throughput decisioning and supports horizontal scaling to handle spikes in redemptions, flash sales, or holiday peaks. Typical deployments achieve 100,000+ reward evaluations per minute with sub-second decision latency and graceful degradation for heavy loads.

What security, audit, and compliance features support loyalty programs?

+

Nected provides role-based access control, encrypted data at rest and in transit, detailed audit trails for every rule change and decision, and versioned policy rollback. Deployments can comply with GDPR, SOC2, and enterprise security standards. Data retention, masking, and PII controls are configurable per tenant.

What do you mean by invocations? And how is it better than other products?

Invocations refer to the number of times your workflows/rule is triggered via API, cron or other trigger. It will count the parent rule/workflow and can have as many rules, nodes within it. This metric is often used for billing purposes. Compared to other products, invocations as a billing metric can be more cost-effective and transparent, aligning closely with your actual usage and needs. It ensures you pay for the value you receive, rather than flat rates or less relevant metrics.

What if I exceed my plan quota?

If you exceed, you'll be charged based on additional usage and will be added in your monthly charge. In case of payment failure after grace period, your plan will be reverted to free trial limiting your monthly execution and # of rules/flows as per free plan, however all your existing rules/workflow data would be kept intact.

What if I decide to cancel? Can I cancel anytime?

Firstly, we do not have a vendor lock-in, so you can cancel anytime you want. However, if you decide to cancel once your subscription for a given period has started then you would be able to cancel at the time of the next billing cycle only.

Can I upgrade my plan in between?

Yes, you can typically upgrade your Nected plan at any point during your billing cycle. The upgrade process is usually straightforward, often involving just a few clicks in your account settings. Upgrading mid-cycle may involve prorated charges for the higher-tier service.

Which plan should I go for?

The best plan depends on your specific needs, such as the expected number of invocations, the complexity of your workflows, and the level of support you require. It’s a good idea to start with a basic plan and upgrade as your needs evolve, especially if you're new to Nected. Moreover, you can also write to us at assist@nected.ai and we will help you figure out the best plan for your brand.

Would I be getting assistance in setting up Nected or building my POC?

Yes, Nected usually offers assistance in setting up and creating a Proof of Concept (POC), especially under certain plans. This assistance can include access to customer support, documentation, and possibly dedicated account management.

What level of support does the Startup and Growth plan have?

The Startup and Growth plans typically provide basic to enhanced support, including access to customer service through email or chat, a knowledge base, and possibly community forums. Response times and the extent of personalized assistance may vary between these plans.

What level of support does on-premise plan have?

The on-premise plan generally offers the most comprehensive support, including dedicated account managers, 24/7 support, and tailored assistance for deployment, maintenance, and troubleshooting. This plan is best suited for businesses with extensive, mission-critical use of Nected.

Free to start, and affordable as you grow

Our experts can help you build!
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