Marketing waits weeks for engineering tickets to change segmentation or offer logic—delaying promos and losing revenue.
Generic, one-size-fits-all campaigns depress CTR, conversion, and average order value across channels.
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Customer profiles, events, and attribution live in silos—making precise segmentation and personalization impossible.
Teams lack deterministic simulations and traffic-splitting tools to validate rule changes before they affect customers.
Manual deployments and no pre-launch simulation lead to incorrect offers, brand risk, and revenue leakage.
Legacy rule engines and custom code degrade under peak loads or multi-channel spikes, causing latency and errors.
Design complex personalization logic with drag-and-drop rules, condition groups, and reusable decision blocks—no engineers required.
Push decisions to email, push, web, ad platforms, and CDPs via built-in connectors and lightning-fast APIs for real-time personalization.
Deliver offers adapted to behaviour, lifetime value, cart context, and channel—automatically and consistently across touchpoints.
Simulate campaign outcomes, run traffic splits, and rollback instantly if KPIs deviate—eliminating revenue risk from bad rules.
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Seamlessly integrate with any system using simple API-based connectors. No need for complex configurations—connect databases, third-party services, and internal tools with just a few clicks.
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Leverage a powerful rule engine with multiple rule types, including Simple Rules, Decision Tables, Decision Trees, Rule Sets, and Rule Chains to handle complex logic effortlessly.
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Automate workflows with Action, Rule, Workflow, Code, Database, and REST API Nodes, while Loop, Delay, and Switch Block manage execution.
Efficiently oversee the entire rule and workflow lifecycle with built-in versioning, rollback capabilities, and staging environments, ensuring seamless transitions from testing to production without disruptions.
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Deploy Nected anywhere—choose multi-region cloud hosting for high availability or self-host on your infrastructure for complete control and compliance.
Gain full visibility into your decision rules and workflows with audit trails features, and real-time dashboards. Stay compliant and track every change with ease.
Deliver a fully white-labeled experience with embedded user functionality. Use Nected as your own branded decision engine.
Operate with confidence using enterprise-level security, role-based access control, and scalable infrastructure that ensures data integrity and performance even at scale.
Nected matches and in many places outpaces Pega and DecisionRules by combining a visual, no-code rule builder with rapid API orchestration and real-time decisioning. Unlike legacy systems that require heavyweight integration and lengthy deployments, Nected enables product and marketing teams to design, simulate, and launch personalization rules in hours. Key parity and advantages include: drag-and-drop rules, built-in connectors for CRM/EDS/ERP, real-time analytics, versioning & audit trails, on-prem/cloud deployment options, and automated optimization—delivered with predictable throughput for high-traffic B2C channels.
Most customers configure and QA a new personalized campaign in under a day and go live in under 15 minutes after approval—compared to weeks on legacy platforms. Nected’s visual rule builder, plug-and-play connectors, and pre-built campaign templates dramatically reduce time-to-market.
Yes—Nected is engineered for scale. Deployments routinely support tens of thousands of decisions per second (configurable to 100,000+ decisions/minute for enterprise clusters) with predictable latency. Choose cloud-hosted, hybrid, or on-prem architectures to meet compliance and performance SLAs.
Nected records every rule change with full versioning, role-based approvals, and immutable audit logs. Snapshots and rollback let you revert campaigns instantly. Encryption at rest/in-transit, SOC 2-aligned controls, and flexible data residency options ensure enterprise-grade compliance.
Nected ships with connectors for major CRMs, CDPs, analytics platforms, e-commerce systems, and messaging channels. Pre-built integrations with Segment, Salesforce, Shopify, Kafka, S3, and REST APIs make it simple to ingest behaviour, transactional, and profile data in real time.
Invocations refer to the number of times your workflows/rule is triggered via API, cron or other trigger. It will count the parent rule/workflow and can have as many rules, nodes within it. This metric is often used for billing purposes. Compared to other products, invocations as a billing metric can be more cost-effective and transparent, aligning closely with your actual usage and needs. It ensures you pay for the value you receive, rather than flat rates or less relevant metrics.
If you exceed, you'll be charged based on additional usage and will be added in your monthly charge. In case of payment failure after grace period, your plan will be reverted to free trial limiting your monthly execution and # of rules/flows as per free plan, however all your existing rules/workflow data would be kept intact.
Firstly, we do not have a vendor lock-in, so you can cancel anytime you want. However, if you decide to cancel once your subscription for a given period has started then you would be able to cancel at the time of the next billing cycle only.
Yes, you can typically upgrade your Nected plan at any point during your billing cycle. The upgrade process is usually straightforward, often involving just a few clicks in your account settings. Upgrading mid-cycle may involve prorated charges for the higher-tier service.
The best plan depends on your specific needs, such as the expected number of invocations, the complexity of your workflows, and the level of support you require. It’s a good idea to start with a basic plan and upgrade as your needs evolve, especially if you're new to Nected. Moreover, you can also write to us at assist@nected.ai and we will help you figure out the best plan for your brand.
Yes, Nected usually offers assistance in setting up and creating a Proof of Concept (POC), especially under certain plans. This assistance can include access to customer support, documentation, and possibly dedicated account management.
The Startup and Growth plans typically provide basic to enhanced support, including access to customer service through email or chat, a knowledge base, and possibly community forums. Response times and the extent of personalized assistance may vary between these plans.
The on-premise plan generally offers the most comprehensive support, including dedicated account managers, 24/7 support, and tailored assistance for deployment, maintenance, and troubleshooting. This plan is best suited for businesses with extensive, mission-critical use of Nected.
c/o Zime 691 S
Milpitas Blvd Suite 217,
Milpitas, CA 95035
+1 720 575 2906
11th Floor, Indiqube, Tower B
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Gurugram, Haryana - 122022
+91 8368389921
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